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May 2013
3rd Pharmacovigilance, Risk Management, & Adverse Event Reporting
May 20 - 22, 2013 * Philadelphia, PA

3rd Annual U.S.-China Pharma™
May 20 - 21, 2013 * Boston, MA

ADC Summit 2013
May 20 - 21, 2013 * London, UK

Pain Therapeutics
May 20 - 21, 2013 * London, UK

Antibody Drug Conjugate Summit 2013
May 20 - 21, 2013 * London, UK

Clinical Trial Logistics
May 22 - 23, 2013 * London, UK

7th Annual Licensing in Generics Forum
May 23 - 24, 2013 * Frankfurt, Germany
June 2013
11th Annual eyeforpharma Philadelphia 2013
11th Annual eyeforpharma Philadelphia 2013

The customer centric pharma business is all about people, technology and channel effectiveness
June 5 - 7, 2013 * Philadelphia, PA
Real World Evidence 2013
Real World Evidence 2013

Provide robust evidence on the real world value of treatments to transform healthcare
June 6 - 7, 2013 * Bethesda, MD
Medical Behavior in a Commercial World: Who is Responsible?
Exploring the ethical responsibilities of health care providers, medical journals, industry, and payers on therapeutic choices.
June 6 - 7, 2013 * Georgetown University, Washington, DC

Pharma Social Media & E-Marketing Forum
June 6 - 7, 2013 * Frankfurt, Germany
Doctors 2.0 & You
The major event in Europe for all people interested in Health and Medicine 2.0 and Social Media
June 6 - 7, 2013 * Paris, France

The International Publication Planning Association's Midwest Meeting
June 12 - 13, 2013 * The Standard Club * Chicago, IL
4th Annual Digital Pharma West
4th Annual Digital Pharma West

Drive Innovation into Integrated Digital Strategy and Realize Returns Across Brands
June 24 - 27, 2013 * South San Francisco, CA
July 2013
Pharma Data Analytics Conference
July 10 - 11, 2013 * Philadelphia, PA
Patient Engagement, Support & Adherence
Patient Engagement, Support & Adherence

Increase Patient Compliance, Improve Health Outcomes & Lower Costs Through The Latest Digital Strategies
July 29 - 31, 2013 * New York, NY
PharmaguyPharmaguy will moderate the panel "Understanding The Rules Of Engagement For Managing Patient Support & Adherence: Social Media, Gaming, & Mobile Technology." Mention "PharmaMarketing News" to receive a special $200 discount!

Payer Strategies for Emerging Markets
July 30 - August 1, 2013 * Philadelphia, PA
September 2013
3rd Annual Pharma eMarketing Congress
12 - 13 September 2013 * Barcelona, Spain
PharmaguyPharmaguy will lead the workshop: "Social media & the pharma industry -- a turbulent marriage."

Global Anti-Corruption and Corporate Compliance for Pharma
September 12 - 13, 2013 * Novotel am Tiergarten * Berlin, Germany

ePatient Connections 2013
September 16 - 17, 2013 * Philadelphia, PA

Big Data in Pharma
September 17 - 20, 2013 * Boston, MA

LogiPharma
September 17 - 19, 2013 * Westin Princeton at Forrestal Village * Princeton, NJ
October 2013
November 2013
Drug Development Boot Camp
November 20 - 21, 2013 * Harvard Club * Boston, MA

Pharmtech 2013
November 25 - 28, 2013 * VVC (pavilion 75) * Moscow, Russia

Pharmaingredients+
November 25 - 28, 2013 * VVC (pavilion 75) * Moscow, Russia
Scheduled Events

Recent Pharma Marketing Talk Podcast

Pharma Marketing News

Selected Content from Most Recent Issue of Pharma Marketing News

Mobile Medical App Guidance & Beyond!
Keeping Up with Technology, Enforcement Headaches, and Still More FDA Guidance

DaVinci Android

In July, 2011, FDA's Center for Devices and Radiological Health and the Center for Biologics Evaluation and Research, which is responsible for regulating medical devices, issued DRAFT guidance for mobile medical applications. The mobile industry as well as the medical device and drug industries have commented on the draft guidance and are anxiously awaiting the final guidance. The nearly 2-year delay may have been part of the reason for the recent House Subcommittee on Oversight and Investigations hearing regarding "Health Information Technologies: Administration Perspectives on Innovation and Regulation."

Many experts and industry representatives testified at these hearings, including Bradley Merrill Thompson, Member of the Firm at Epstein Becker & Green and General Counsel to the mHealth Regulatory Coalition. Thompson was also interviewed by Pharma Marketing News.

This article is a review of Thompson's testimony and interview. It covers the prospects for FDA's final guidance on regulation of MMAs and other regulatory issues that the mobile health community and FDA will likely face after publication of the "final" guidelines.

The full text of this article is available to subscribers. Subscription is free.

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PHARMA MARKETING NEWS

www.pharmamarketingnews.com
Published by VirSci Corp.
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Each issue of Pharma Marketing News is packed with facts, opinions, and case studies based upon interviews with experts in the field of pharmaceutical marketing. Highlights of presentations from industry conferences and links to references help subscribers keep up to date on best practices and network with their peers.

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