2nd Annual Pharma Market Research Excellence
Ensuring Better Market Presence, Maximizing ROI, and Integrating Innovative Methodologies Within Market Research
September 17 - 19, 2008 * Philadelphia, PA

For more information or to register, please visit the conference website.

Market research in the pharmaceutical industry does not merely require the collection of certain statistical and commercial data. It covers a much broader field, and requires constant observation of the entire medical and pharmaceutical horizon. The need to capitalize on using new tools and resources is one way of effectively communicating and obtaining the best ROI for all market research activities. This conference aims to bring together leading market researchers to share insights to ensure effective pharma market research strategies to aid in better decision making, innovative product development, as well as address the impending changes in the horizon.

Key Topics

• Converting Market Research for Key Decision Makers, Depicting the Added Value it Brings to the Organization from GlaxoSmithKline
• Understand the Importance of Market Research in Surviving a Constant Evolving Pharma Landscape from Endo Pharmaceuticals
• Comprehend Relationship Building Blocks in Using 3rd Party Vendors and Research Groups from Solvay Pharmaceuticals
• Decipher The Role of Adverse Event Reporting in Market Research from Amgen
Aligning Market Research to Ensure Maximized ROI by Noven Pharmaceuticals

Event Contact

Keisha Babb - Life Sciences
CGI Tower, 3rd Floor
Warrens
St. Michael, Barbados
Telephone: 1.246.417.5413
Fax: 1.888.844.4901
Email: pharma@marcusevansbb.com